This revised and expanded second edition of ‘Hey: Design & Illustration’ contains many new projects as well as the work and collaborations carried out as part of Hey’s expansion into the world of retail. Hey is an innovative design agency that unites both spheres of design and illustration with ingenuity, warmth and wit. For the name ‘Hey’, is not only a moniker for the company, but an ethos – a smile, a surprise, a welcome shock to the system. That sense of fun has become synonymous with their design projects and illustrations.