Idn #25/4 2019
Promotional Design & Branded Identities
19,90 € inkl. MwSt., zzgl. Versand
IdN v25n4: Promotional Design Issue — Selling Yourself Out
The end-goal of nearly all design is to promote — either a brand through its ID profile, a product via visually attractive packaging, or yourself. more
Paradoxically, this last category is probably the hardest, even though all kinds of promotion involves some degree of drawing attention to yourself and your unique gifts. In the following feature article, we have gathered together 50 contributors who are experts in making promotional design for themselves and/or others. They share their experience of producing promotional design and their thoughts on what makes a long-lasting piece of self-promotion. However good you may think you are at this already, we guarantee that you will learn something.